I took a trip to a mall yesterday and got to stop in a Microsoft store, not my reason for going, but a pleasant surprise I had to check out. It reminded me exactly of an Apple store right down to the style of name tags hanging from the necks of the employees. That's not a bad thing – it seems to work for Apple. Then I wondered if you can patent a store layout (I'm sure Apple would have tried…) First difference in the store layout – every 'station' had a barstool to sit at. Microsoft wants me to sit and play and Apple makes everyone stand.
My first thought was I know what Apple sells – hardware (and an experience). What does Microsoft sell? Software (first thought) and XBOX and Skype and Office. So I should see a little carousel full of gift cards to purchase software downloads, XBOX Live and Skype credits, right? They were selling hardware – Dell, Samsung, etc. Nice. When I thought about it – other stores sell products they don't make, so why not Microsoft? Okay, cool. I got to play with a Windows 7 tablet and laptop and my kids found XBOX Kinect even though we have one at home. The Samsung Series 7 tablet was nice and it was HUGE, the guy working at the store tells me it's actually more of a laptop than a tablet. Sweet. Not in my budget for $1,200 but I can see a million uses for the thing. Next time I'm going in and playing around when I don't have my entire family with me. I love the concept of the store and want to reacquaint myself with devices running Windows. Still wanting to get ahold of an Android tablet first though.
Guess what else the Microsoft store was promoting. BING! Whaaaat? The first kiosk I find in the store is challenging me to compare Bing to Google? *GAME ON* Of course once my husband starting talkin' smack I had to jump on the challenge and check it out. First thing I searched was my own name. I think we freaked out the woman working the station. I'm guessing average mall-walking mom's don't have the SERPs I do. <grin>
I could easily tell the Bing results, but was ticked at how stripped down the Google results were. I know I wasn't signed in or using Search Plus Your World (which I love). Safe search was set to high. What I didn't realize until researching it now was that the head-to-head "excludes ads, Bing’s Snapshot and Social Search panes and Google’s Knowledge Graph." With the exception of the ads, not a fair comparison to me at all. I know I wouldn't be logging in with my account on a public machine just to test out SPYW, but the results also didn't seem to account for location easily picked up from the IP address.
Take the Bing challenge yourself at http://www.BingItOn.com/ I've tried it from home in Crome Incognito mode to see if I could get close to the results I had in the store. What do you think?
(For the record not only am I an Apple customer, I am a Google fangirl. I also lived in the Microsoft world on an global enterprise level for 15 years. I also regularly use Bing and a handful of other search engines outside of Google Search for my job.)
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duke nukem aproves
4/5 to google on the bing it on thing
I played the 'Bing it On' game yesterday and was a little disappointed. I was able to pick out the Google searches almost each time, and in doing that I've found how important SPYW has become to me. Shocking, seeing as I was a little wary when it first started out.
I don't think it's a fair comparison though. We'll never know.
well, interesting thing to try..
… except it doesn't work in my country, it seems. Oh well.
4 out of 5 for Google here.
They hold a patent on Glass Stairs http://bit.ly/OxYDS4 They also have one on curved glass buildings like their store in Pudong, Shanghai http://1.usa.gov/OxYT3s
So could they patent a store layout? Maybe but not really probable.
As for Bing let's forget about it. 🙂
Knowing the look and feel of a search results doesn't compare the quality of the hits. It is a bold move to show head to head results for this.
A Microsoft store? Sounds like a great place to be hijacked, infected with worms, or to simply seize up for no apparent reason! Talk about health hazards…
Tell me, did they force you to wear a WGA device which was set to declare you a thief if it saw something about your behavior it didn't like?
If your picture shows your results, then I think you're the first person I've talked to who actually got more than one Bing in their score.
If Apple has a patent on store layout, they probably licensed it to their privileged partner Microsoft. Customers get confused only when similar patented designs are used without licensing.
Wait a second. Apple is regularly pilloried here on Google+ because it never innovates and is always copying other companies' products. Where is the anti-Microsoft torches-and-pitchfork crowd?
+Dennis D. McDonald (ahem) RIGHT HERE! 😉
Interesting that they carry competitors products too.
+Dennis D. McDonald – Laughing at Microsoft in this case…
I'd love to see a google concept store.
So… even if Bing loses in your search tests, it still gets a lot of publicity. Clever Microsoft.
Hey, if you're selling crap-flavored lollipops, you need ADVERTISING!
Most of the time I hate local search.
Did you really just say $1200 for a 7" tablet? Wow, at those prices they'll have to invent a new unit of measure, used only by them to prevent comparisons, to obfuscate things and fool customers into thinking they're getting a good value, something like "It's only $171/inch!!"
The thing I missed most was search suggestions. I hardly ever type out a full search string anymore. Also without geolocation or personalization the comparison is silly.
Wow, i took the challenge and Bing took 3 out of 5 and I know my other two were draws. I'm pretty impressed.
+Phong Vu the closest thing to a Google store may the Androidland store operated by Telstra:
Androidland – The world's first Android store in Melbourne
As for store concepts, here is an, um, how can I put it?, unusual one:
Android Store Pops Up In China – Does The Unthinkable By Mixing In iPhone Products
Fake Android store found in China, Apple’s iPhone being sold in the same store
Just took the challenge: 4 wins Google, 1 win Bing. Are the results really running 2 to 1 for Bing?
4 to 1 Google over Bing… oh well, they are trying.
4 Google , 1 draw. Google wins on most accounts I've read. Why does MS keep claiming they win 2:1?
I had 4 to 1 bing … I've felt kinda dirty ever since. I should try again.